The newest juices blend adaptogens with the highest-quality produce, furthering the brand’s mission to provide authentically crafted juices to consumers in the US
Natalie’s Orchid Island Juice Company, the world-class juice brand known for crafting clean-label, mindfully sourced artisanal blends, announced the introduction of two tomato-centric blends: Red Tomato Reishi and Green Tomato Lion’s Mane. The expansion of Natalie’s Holistic Juice Portfolio is a natural evolution for the brand that has been handcrafting unrivaled juices for more than 30 years. Both blends are available to order on the Natalie’s Juice website and at Kroger, King Soopers, Fry’s, Ralphs, Smith’s, Fred Meyer and QFC in the US.
Tomatoes are a nutritional powerhouse, packed with vitamin C, potassium, fiber, folate and the antioxidants lycopene and beta-carotene. Diets rich in tomatoes have been shown to provide a range of health benefits, including a reduced risk of heart issues, lower risk of cancer and better skin health. Not only are tomatoes healthy—they are versatile and delicious, as proven by Natalie’s regeneration of the generational classic juice.
To recognise and celebrate both red and green varieties of the amazing tomato, Natalie’s created two first-of-their kind, fresh-pressed tomato juices that provide a clean source of hydration and support the entire wellness ecosystem. These blends each harness the power of thoughtfully sourced adaptogenic ingredients, alongside carefully selected non-GMO produce, including:
- Tomato Reishi: Fresh-Pressed American Red Tomatoes, Reishi Mushrooms, Black Pepper, Himalayan Salt and Lemon
- Tomato Lion’s Mane: Fresh-Pressed American Green Tomatoes, Tomatillos, Pineapples, Lime, Lion’s Mane Mushrooms and Himalayan Salt
The team behind Schilling Cider, a leading cider producer in the Pacific Northwest in the US, announced the launch of Vida Maté, a new line of low-calorie, non-alcoholic yerba maté beverages that seek to transform the caffeine experience. Crafted to elevate the traditional South American “super beverage” with the craft quality of the Pacific Northwest, Vida Maté is made with real fruit juice and a proprietary blend of adaptogens. The result is a refreshing, delicious alternative to sugary coffee drinks and artificially flavoured caffeine-in-a-can. With operations based in Seattle and Portland, the Schilling team is excited to debut this new plant-powered pick-me-up, made exclusively with naturally occurring caffeine.
Vida Maté fits the gluten-free and vegan-friendly lifestyle, offering a boost in vitality and focus through a functional blend of adaptogens: Vitamin B12 for a power boost, L-Theanine for focus, and GABA for stress relief combine to ensure a clean, jitter-free delivery of caffeine with no unpleasant crashes.
Launching with three flavours – Lemon Mint, Mango Lime, and Blackberry Lemonade – Vida Maté is available in 16 oz. cans at thousands of grocery, convenience, and natural food stores across the Pacific Northwest, since March 1, 2022.
“Innovating in healthful, refreshing beverages is our calling,” says Colin Schilling, CEO and co-Founder of Schilling Cider. “This starts with the same quality and techniques we bring to crafting our fresh-pressed apple cider. It’s exciting to push those boundaries into the yerba maté segment. Consumers are demanding delicious, healthier options made right here in their backyard, and we can’t wait to share Vida Maté with our community.”
While other canned yerba maté drinks depend on a formula that involves non-yerba maté derived and synthetically produced caffeine, Vida Maté’s caffeine occurs naturally and comes 100 % from yerba maté. And because Vida Maté is made from real fruit juice, it’s not overly sweet and it’s lower in calories and sugar.
The team at Schilling has long enjoyed traditional yerba maté drinks, before launching their own. Yerba maté is a plant indigenous to South America. The leaves and twigs are dried, dried over a fire, and then steeped in hot water for an invigorating tea.
Organic cold brew sparkling teas crafted in partnership with James Beard Foundation
Enroot launched its much-anticipated line of small-batch, slowly cold brewed, organic sparkling teas. The new beverages, consisting of five unique blends, pay homage to co-founder Cristina Patwa’s grandmother and her legacy as a farmer and food entrepreneur in the Philippines. Birthed in partnership with the James Beard Foundation, Enroot beverages are sustainably sourced and flavourfully combine organic teas, fruits and herbals to create a smooth, delicious tasting experience.
As the NEXTY award winner in Best New Organic Beverage, the sparkling wellness brews are thoughtfully crafted with chefs involved in the James Beard Foundation’s Impact programs. The botanically packed blends use only organic teas, herbs, fruits and spices, and a 20-hour cold brew method that honors the rituals of brewing to deliver perfectly extracted flavours and wellness attributes. At only 25 calories per bottle – with no added sugar, sweetener or “flavours” – the lineup also offers a variety of clean caffeine options, from caffeine-free to ~ ½ espresso.
The Enroot collection of sparkling teas will be available at drinkenroot.com and at select grocers beginning in Southern California, USA. Flavour profiles launching are:
- Relax: Strawberry Lavender Rosemary Tulsi
- Reenergize: Mango Turmeric Ginger Guyausa
- Revitalize: Raspberry Mint White Peony Tea
- Rejuvenate: Peach Hibiscus Jasmine Green Tea
- Revive: Apple Lemon Cayenne Yerba Mate
“This has been a three-year labour of love from leaf to bottle with a caring community of award-winning, pioneering chefs and skillful engineers, who developed our distinct brewing and batching method,” said Enroot CEO Cristina Patwa. “The results are delightful, and we are grateful to be on this journey with friends who share similar values.”
The female-led small business was founded by three friends, Cristina Patwa, John Fogelman and Brad Pitt, based on their shared passion for Food, Family and Farms, and a desire to help make a change in the food industry. As a public benefit corporation and pending certified B Corp, Enroot is a Sustaining Partner and proudly gives back to the James Beard Foundation’s Women’s Leadership Programs, which strives to address the lack of diversity and parity in the food and beverage industry.
“As admirers of the Foundation’s advocacy work, we collectively wanted to create a brand that is rooted in good flavour and intent – particularly by having a strong connection to our health, the earth and each other now more than ever,” said Pitt.
“We are proud of our partnership with Enroot, and our shared values of advancing women and creating a world that is more delicious, diverse and sustainable,” said Clare Reichenbach, CEO of the James Beard Foundation. “We remain committed to providing women with the tools they need to create the life they want and build back stronger than ever before.”
Based and brewed in California, Enroot is the first start-up in food and beverage to create a comprehensive responsible sourcing policy with SCS Global Services, the trusted leader in third-party sustainability and food quality certification. Using plastic-free packaging, the company partners with its suppliers to carefully source quality organic ingredients and help reduce its carbon footprint.
About the James Beard Foundation
The James Beard Foundation promotes Good Food For Good™. For more than 30 years, the James Beard Foundation has highlighted the centrality of food culture in our daily lives. Through the variety of industry programs that educate and empower leaders in our community, the Foundation has asserted the power of food to drive behavior, culture, and policy change. The organization is committed to giving chefs a voice and the tools they need to make the world more sustainable, equitable, and delicious for everyone. As a result of the COVID-19 pandemic, the James Beard Foundation launched the Open for Good campaign to ensure that independent restaurants not only survive, but that the industry is able to rebuild stronger than before.
